Overcome Your Fear of Being on Camera

In this episode taken straight from the Sociable Video Training Course, I will teach you how to overcome your fear of being on camera. It’s very common and natural to not like being in front of a video camera but it’s something that everyone can condition themselves to overcome.

Becoming the face of your business and appearing in your video marketing can be a game changer! People buy from people and want to connect with YOU.

5 Tips To Improve Webcam Video Quality For Marketing

In episode 2 of Sociable Video Sessions: Q+A Edition, Linda wants to know how to improve the look of her web cam videos since that is all she has available to start her video marketing.

Another great question! In this episode I share 5 free and low cost methods to significantly improving the quality and audio of your webcam videos.

iGlasses 3 – http://ecamm.com/mac/iglasses/

Rode Podcaster Mics – http://www.rodemic.com/mics/podcaster

If you have any questions regarding your video marketing please comment below and I will answer them in future episodes!

Video Transcript after the jump.

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How To Make Your First Marketing Video Today

guyatcomputer

There are several reasons that people give for not yet leveraging video in their marketing. “It’s too expensive,” “I don’t have time,” or “I don’t want to be on camera,” are just some of the most common excuses.

While these are valid considerations, ultimately it’s highly beneficial to overcome these temporary obstacles and learn how to create engaging video programming for your business. However, if you are struggling to get a video up on your site then there are ways to create this content without any of those roadblocks mentioned getting in your way.

Animated or “whiteboard” videos that explain or introduce your product or service can be a very effective tool for your business. They can also be very affordable and fairly easy to produce.

Here’s how…

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YouTube For Business: Top Ten Strategies & Best Practices

wayne ford on udemy blog

Check out my latest article on the best tactics to leverage YouTube for Business over on Udemy’s blog.

YouTube is where the eyeballs are. In fact YouTube is now where over a billion sets of eyeballs are every single month. The vast majority of those eyeballs belong to what Google & Nielsenare now calling the ‘C Generation’. The C Generation is supposedly a state of mind and is representative of those that ‘care deeply about creation, curation, connection and community.’

Generation C is made up of 80% millennials which also happen to be YouTube’s core audience. YouTube users are also very likely to constantly use a mobile device during the day to consume media so your videos must be optimized for all viewing platforms.

However, the C Generation is not YouTube’s only audience. All demographics are now consuming video online at growing rates and primarily on YouTube.

Read the entire article here!

New YouTube One Channel Design Pros & Cons (and .PSD link) – It’s Here!

YouTube's One Channel Design

YouTube’s new One Channel design layout is here whether we like it or not! ReelSEO reports it will be rolled out to all channels by end of day today (3/7). I was just now able to upgrade my brand new channel by going to the link above and scrolling down to the very bottom of the page to this button:

onechannelnewchannelbutton

The overwhelming majority of feedback and opinion of the new design has been fairly negative.

I agree with most of it.

I agree it makes your channel less visually unique and customizable (you now can only create a unique header graphic). Despite YouTube likening your content in the new design to a snowflake and that no two will be alike. A snowflake? Really? Unless you look at it under a microscope all snowflakes look the same! It is true though that a lot of this customization power was abused and made for way too many crappy looking channels. Maybe this is a positive after all.

I also agree the new design can get too cluttered and confusing to the casual viewer. It looks like there are several different sections you can add at your discretion. While it’s good to have options I think too many options can have an adverse effect on your visitors. I prefer the cleaner and easier to navigate 3 sections on the Vice channel to the 7 sections on the Intel channel.

onechannelsections

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